During his decade-long hiatus, Dos Equis' The Most Interesting Man in the World became decidedly uninteresting. Instead of winning lifetime achievement awards and sailing around the world, he started ...

With Jonathan Goldsmith's "Most Interesting Man" character presumably languishing on Mars, Dos Equis has found a new pitchman to fill his shoes. The Heineken-owned beer brand announced the new hire in ...

Add Yahoo as a preferred source to see more of our stories on Google. The Most Interesting Man in the World needs no introduction. Interestingly enough, Dos Equis is introducing him to a whole new ...

Watching the new campaign for Dos Equis, viewers may notice one very conspicuous thing missing … well, two things if you count his famous beard. The beer brand’s first major campaign since moving its ...

The MarketWatch News Department was not involved in the creation of this content. The Iconic Character Returns to Reignite Curiosity and Inspire a New Generation to "Stay Thirsty(R) " for a Story-Rich ...

Dos Equis is revitalizing its The Most Interesting Man in The World mascot with an interactive campaign that places his backstory — or at the very least, his quips — in the hands of fans. On Monday, ...

Dos Equis is out with its first full commercial featuring its new Most Interesting Man in the World. And he looks, perhaps unsurprisingly, like a rugged twist on a dazzling young Heineken guy. The ...

WHITE PLAINS, N.Y., Oct. 15, 2026 /PRNewswire/ -- Every Halloween, people look to the year's most memorable and talked-about moments in pop culture for their Halloween costume inspiration. Since his ...

Dos Equis is bringing back "The Most Interesting Man in the World," the iconic brand character and campaign that it sunset in 2016, per details shared with Marketing Dive. The original campaign ran ...

Dos Equis is bringing back the “Most Interesting Man in the World” with the launch of its 2013 campaign. The iconic figure, with his legendary beard and smoking jacket, will be featured in new spots ...